Hot take: when you finally get initiation right, your entire sex life opens up. Think about it. No more awkward “was that supposed to be a signal?” moments. No more pressure on just one person to get things started. And no more cycle of rejection and resentment. When initiation feels fun, confident, and mutual, everything else in your sex life starts to feel easier, more connected, and a lot more exciting. We’re back with a re-air of one of our most popular episodes ever, because initiation is one of the biggest challenges couples face. ?? In this episode, you’ll learn: The biggest mistakes couples make when it comes to initiation (and what to do instead). Why one partner often feels all the pressure, and how to change it up and share the spark. How to shift from frustration and rejection to connection and desire. Practical strategies to make initiation feel exciting, flirty, fun, and hot again. If you’ve ever felt frustrated, annoyed, or even rejected by your partner’s initiation attempts (or lack of them), this conversation will help you see both sides of the equation and give you totally do-able techniques you can try tonight. ?? $40 FLASH SALE: Art Of Initiation ?? We’re doing something we’ve never done before. For this weekend only, get our top-selling course, Art of Initiation, for just $40 (normally $89). Now through Sunday, September 28, 2025 Inside, you’ll learn how to initiate in ways that actually feel amazing for both of you. Trust us, it’s a total game-changer. Links & Resources ?? E73: Do You Ever “Owe” Sex To Your Partner?: ?? What’s Your Sex Drive Type? Free Download: ?? E38: You Want Connection, Your Partner Wants Sex.